Everything you need to know about AI marketing automation, GEO, and how Minnal works.
AI marketing automation is the use of artificial intelligence to plan, create, schedule, and publish content across social platforms — without manual effort for each post. Unlike traditional schedulers, AI-native tools like Minnal understand your brand voice, track how AI models perceive your business, and help you optimise content to appear in AI-generated answers, not just search engine results.
GEO stands for Generative Engine Optimization — the practice of making your brand visible inside AI model responses. When someone asks ChatGPT, Perplexity, or Claude "What's the best marketing tool for solo founders?", GEO is what determines whether your brand gets mentioned. Minnal tracks your brand's visibility across five major AI models and gives you a prioritised playbook of actions to improve it.
Minnal is an AI-native marketing hub that connects to Claude via the Model Context Protocol (MCP). You chat with Claude in Claude Desktop to plan your content calendar, write posts, and schedule them across LinkedIn, Reddit, Facebook, Instagram, and GitHub Pages. Simultaneously, Minnal monitors how AI models like ChatGPT, Perplexity, Gemini, and Grok mention your brand, and surfaces a GEO Playbook of actions to improve your visibility. Get started free →
Minnal is built for solo founders, indie hackers, and lean startup teams who want a sophisticated marketing presence without a full marketing team. If you're building in public, trying to grow an audience, or want your brand to appear when potential customers ask AI models for recommendations in your category — Minnal is for you.
Buffer and Hootsuite are social media schedulers built for the era of keyword search. Minnal is built for the era of AI search. Beyond scheduling, Minnal:
Minnal tracks your brand's visibility across five major AI models: Claude (Anthropic), ChatGPT (OpenAI), Perplexity, Gemini (Google), and Grok (xAI). For each model, you can see whether your brand was mentioned, what was said, and how your visibility score changes over time.
Minnal currently supports publishing to LinkedIn, Reddit (any subreddit), Facebook, Instagram, and GitHub Pages (as markdown blog posts committed directly to your repo). More platforms are on the roadmap. You can schedule posts to any of these by chatting with Claude in Claude Desktop — setup guide here.
Yes. Minnal is currently in free beta — no credit card required. Sign up at app.minnal.io, connect your social accounts, set up your brand, and start scheduling posts through Claude within minutes.
An AI visibility score is a metric Minnal uses to measure how often and how positively your brand appears in responses from AI models when they're asked questions relevant to your product category. Minnal runs regular checks across Claude, ChatGPT, Perplexity, Gemini, and Grok and aggregates the results into a score you can track over time at app.minnal.io.
Full setup guide at docs.minnal.io.
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